The area of Setouchi, also known as the legendary Seto Inland Sea, is famous around the globe for its luxurious nature, its numerous islands bursting with art, the tranquility of its sceneries, as well as many Japanese folklore stories. Facing the blue-green waters of the ‘Aegean Sea of the East’ on its eastern and southern part, lies the modern city of Setouchi founded in 2004 by the merger of the former towns of Oku, Osafune and Ushimado. Taking on such a name, full of history, art and beauty is no easy task, but Setouchi City has proven to not only live up to it but to also exceed it.